Is your website not ranking as you'd like it to? If not, it's possible that the cause is a collection of 404 error pages. These are more common than you think, but the fact that they can harm Long Island SEO efforts shouldn't be ignored. Fortunately, you're not without help. Sometimes, a bit of insight goes a long way. Here are some of the most common causes of 404 error pages and how you can overcome them.
When it comes to the triggers of 404 error pages, removal of internal pages should be noted. Reputable names along the lines of fishbat.com will tell you that when links direct users to pages that don't exist, 404 errors take their place. This means that the users in question won't be able to find the information they're looking for. Such an event can be detrimental to SEO as well, which is why it's even more important to change links over time if need be.
What if you're planning on redesigning or revamping your website as a whole? This may include certain URLs being changed, which could be where 404 error pages develop as well. Links associated with these URLs should be changed as well to ensure that they remain stable. Broken links are detrimental to SEO, to say the least, so ensuring that there are as few of them on your site as possible is paramount.
Now that you know the most common causes attributed to 404 errors, it's in your best interest to know how to approach them. It's entirely possible that this error has nothing to do with poor web design, but instead technical glitches, so click the refresh button on your browser. If your webpage loads as it should, no additional Long Island SEO insight will be required. If it doesn't, you will have to take further action.
Along with checking URLs, as discussed earlier, you should run a malware scan on your website. Malware has been known to lead to various website problems, including webpages not loading correctly. If this is the case, it goes without saying that said malware must be eliminated from the equation as possible. The sooner that this particular issue is taken care of, the sooner you can get back to operating your site as usual.
When it comes to the triggers of 404 error pages, removal of internal pages should be noted. Reputable names along the lines of fishbat.com will tell you that when links direct users to pages that don't exist, 404 errors take their place. This means that the users in question won't be able to find the information they're looking for. Such an event can be detrimental to SEO as well, which is why it's even more important to change links over time if need be.
What if you're planning on redesigning or revamping your website as a whole? This may include certain URLs being changed, which could be where 404 error pages develop as well. Links associated with these URLs should be changed as well to ensure that they remain stable. Broken links are detrimental to SEO, to say the least, so ensuring that there are as few of them on your site as possible is paramount.
Now that you know the most common causes attributed to 404 errors, it's in your best interest to know how to approach them. It's entirely possible that this error has nothing to do with poor web design, but instead technical glitches, so click the refresh button on your browser. If your webpage loads as it should, no additional Long Island SEO insight will be required. If it doesn't, you will have to take further action.
Along with checking URLs, as discussed earlier, you should run a malware scan on your website. Malware has been known to lead to various website problems, including webpages not loading correctly. If this is the case, it goes without saying that said malware must be eliminated from the equation as possible. The sooner that this particular issue is taken care of, the sooner you can get back to operating your site as usual.
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